Because Business is Personal
"Because Business is Personal" dives deep into the human side of entrepreneurship, equipping listeners with empathy-driven strategies from seasoned business owners. Tune in to redefine success by connecting deeply with your customers, because in business, it's all personal.
Episodes
17 episodes
Building Websites and Enhancing Conversion Rates with Builderall's CEO Pedro Sostre
Use this link to sign up for the BuilderAll 7.0 Supercharge Event or to take BuilderAll for a test drive:https://office.builderall.com/us/franchise/share/212567Pedro Sostre, the CEO of Builderall, shares his personal journey and the...
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Season 1
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Episode 17
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48:58
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Discovering the Power of "Yes, And": Tracy Shea Porter on Leadership, Empathy, and Improv in Marketing and Sales
Unlock the transformative power of improvisation in business and leadership with Tracy Shea Porter, CEO and co-founder of Yes Unlimited. Ever wondered how the principles of "Yes, And" could revolutionize your team dynamics and communication ski...
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Season 1
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Episode 16
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49:10
Agnes Roter Interviews Mike Caldwell on Full Circle Empathy: From Paramedic to Marketing Medic
In this episode, Agnes Roter, VP of Marketing and Ecommerce at The Source, we flip the script a bit, and instead of me interviewing Agnes, Agnes interviews me! This all came about after she read my book, Empathic Marketing and sent me an email ...
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Season 1
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Episode 15
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1:08:27
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A Scotland Yard Hostage Negotiator's Guide to Marketing with Paul Davidson
In this conversation, Mike interviews Paul Davidson, a former hostage negotiator, about the parallels between hostage negotiation and marketing. They discuss the importance of trust, empathy, and building rapport in both fields. Paul explains t...
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Season 1
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Episode 14
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48:40
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Innovating E-commerce with Savant Ecommerce Speakers: Kayla Alexander, Nicole Murphy, and Marnie Rabinovitch
In this special episode of "Because Business is Personal," Mike Caldwell and co-host Tara Conway are joined by three distinguished guests: Kayla Alexander, Nicole Murphy, and Marnie Rabinovitch Consky, to discuss innovative approaches in e-comm...
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Season 1
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Episode 13
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41:21
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Asking for the Sale: Overcoming the Fear The Role of Authenticity in Branding with Susan Walsh
In this conversation, Mike Caldwell interviews Susan Walsh, a woman from Australia who has a passion for writing Regency romance novels. Susan shares her experience of self-publishing her own Regency romance novel called Emily and her love for ...
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Season 1
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Episode 12
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50:47
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Jen McFarland on Constructing Resilience in the World of Online Marketing
Get ready to redefine your marketing game with our remarkable guest, Jen McFarland. This episode takes you on a journey through the realm of marketing, blending it with the power of empathy and authenticity. Jen, championing the cause of entrep...
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Season 1
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Episode 11
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50:34
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Harnessing AI to Enhance Personal Branding and Authentic Connections with Molly Mahoney, the Prepared Performer
Join us for a captivating conversation with Molly Mahoney, the Prepared Performer. With her rich background in musical theatre and an innovative approach to artificial intelligence, Molly is reshaping the digital landscape by integrating techno...
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Season 1
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Episode 10
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53:10
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Unlocking Organic Growth Strategies with Break the Web's Jason Berkowitz
Join us for a journey into empathic marketing with our special guest Jason Berkowitz, the founder and SEO director of Break the Web. With his decade-long expertise in the digital world, Jason's insights promise to provide a fresh perspective on...
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Season 1
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Episode 9
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54:09
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Finding Your Purpose and Connecting with Customers with Michelle Vandepas
To access Michelle's free training: Designed to give you information on writing and publishing your book that you may not have known. We have taken some of our most frequently asked questions and turned them into bite-sized ...
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Season 1
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Episode 8
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44:50
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Unraveling the Power of Authenticity and Trust in Marketing - with Bryan Kramer
To connect with Bryan and subscribe to his Humanize Newsletter: https://bryankramer.com/Ready to discover the hidden power of empathic marketing? Join me and business strategist extraordinaire, Brian Kramer, as we navigate the intriguin...
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Season 1
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Episode 7
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48:58
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Empathic Marketing for Schools: PR Strategies with Kathleen Kennedy
You can reach out to Kathleen on LinkedIn at: https://www.linkedin.com/in/kathleenkennedyapr/And "X" (Twitter) at: https://twitter.com/KennedyAPRIn this episode of "Because Business is Personal," I had the pleasure of hosting Ka...
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Season 1
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Episode 6
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41:29
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Money Mastery: Changing Your Money Mindset to Break Through Barriers with Sameera Singh
Sameera Singh, a business strategist, money mindset coach and author helping women break through to six figures and transform their relationship with money.In this episode, Sam discusses how our money mindset can either hold us ba...
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Season 1
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Episode 5
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41:11
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Evolving Business Mindsets with Risa Haasbroek, the Dragon Whisperer
Imagine if you could align your mindset to supercharge your marketing strategies, foster robust relationships, and catapult your sales? We caught up with Risa Haasbroek, renowned as the Dragon Whisperer for entrepreneurs, as she unravels the si...
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Season 1
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Episode 4
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38:45
Unlocking Empathic Marketing and Your Soul Print with Shane Johnston
What a remarkable journey it has been, navigating the intricate world of empathic marketing with the marketing whisperer himself, Shane Johnson. In our light-hearted yet insightful discussion, we unlock the vast potential of empathy in building...
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Season 1
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Episode 3
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46:46
Crafting Powerful Narratives: An Insight into Jason Hornung's Strategy
Here's a promise: this episode will change the way you think about marketing. Jason Hornung, the undisputed champion of Facebook ads, graced our show with his insights and unforgettable story. Having experienced a tough upbringing marked by dru...
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Season 1
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Episode 1
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45:08
Chatbots, Championship Belts, and Life Lessons with Curt Maly
Ever been banned from Facebook? Our guest, Curt Maly of Black Box Social Media, knows exactly how that feels. With his dry wit and candid stories, Curt delves into his personal journey, from his unforeseen Facebook ban to his appreciation for c...
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Season 1
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Episode 2
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43:53
